June 19, 2025 2 min read

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Hard Rock Bet Rolls Out Legendary Rewards Drops Program

The prominent hospitality giant has streamlined its rewards program, adding another layer of value to it and boosting the overlap between land-based and online offers

Hard Rock Bet has introduced its dedicated online rewards program – Legendary Reward Drop – which will offer players the opportunity at the iGaming and betting platform to benefit from various perks calculable on their participation in the products available there.

Hard Rock Bet Enhances Loyalty Offering for All Players

Hard Rock Bet is officially integrated with Unity by Hard Rock, which means that any wagers placed through the digital platform will now lead to unit points, unity tier credits, and level credits to access better weekly rewards and other long-term perks.

Commenting on this milestone, Hard Rock Digital’s executive managing director and COO, Mike Primeaux, had this to say:

“We’re proud to offer our players the best of both worlds: A rewards program with guaranteed weekly Drops and an unparalleled global loyalty program with Unity by Hard Rock.”

Hard Rock Digital’s executive managing director and COO, Mike Primeaux

Primeaux said that thanks to this integration, players can enjoy omnichannel benefits that can help players win benefits such as concert tickets, boost their gameplay, or simply ship them off on a holiday anywhere in the world.

The idea has been to create the ultimate rewards experience that seamlessly improves the user experience, no matter what their preferred medium of play is, Primeaux added. Those who are keener on play than travel will also have plenty to choose from, including parlay insurance, bonus bets, unity point multipliers, and more.

Digital Offering Becomes Core Part of Gaming Proposition

With eight monthly levels to climb through, the potential for better rewards is growing exponentially with every bet placed for user bets. Digital has been an increasingly important part of the experience, with hospitality companies in the United States driving forays into the existing ecosystem through their own dedicated brands.

Prominent examples are MGM Resorts International, which has become one of the leading iGaming and sports betting platforms in the United States, and similarly offers an overlap between the perks it grants to land-based and online players.

Journalist

Jerome brings a wealth of journalistic experience within the iGaming sector. His interest in the industry began after graduating from college, where he regularly participated in local poker tournaments. This exposure led him to the growing popularity of online poker and casino rooms. Jerome now channels all the knowledge he's accrued to fuel his passion for journalism, providing our team with the latest scoops online.

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