Crypto.com Bets on Prediction Markets with Launch of Its OG Platform

Crypto.com has doubled down on its US expansion plans with the launch of OG, a standalone prediction market platform that brings regulated event trading to a wider audience. The company intends to expand its current operations into a vertical that has drawn growing interest from sports fans, investors, and regulators while incorporating lessons learned from its previous experience in the sector.

Prediction Markets Represent an Exciting Opportunity

OG offers users more than basic betting options. Powered by Crypto.com Derivatives North America (CDNA), a Commodity Futures Trading Commission (CFTC)-registered exchange and clearinghouse affiliated with Crypto.com, the platform supports event contracts tied to outcomes. Users can trade on major sporting events, economic data, politics, and pop culture.

The timing of this announcement is not coincidental. Prediction markets continue to gain momentum despite ongoing regulatory frictions. Crypto.com was a pioneering company in this space, offering federally licensed sports event contracts in the US in late 2024. OG represents an effort to refine past experiences and deliver a scalable consumer product.

The new platform combines trading functions with social components usually found in consumer apps. Users can follow other traders, share insights, and climb leaderboards based on their performance. While sports remain the central draw, OG offers a diverse selection of contracts to maintain customer engagement. Crypto.com also plans to introduce margin trading sometime in the future.

Regulatory Compliance Remains a Priority

Nick Lundgren, who has overseen Crypto.com’s regulatory strategy and its prediction markets business, has stepped in as CEO of OG. His appointment underscores the company’s compliance-centric approach. Crypto.com remains one of the few operators with full-stack approval from the CFTC, enabling it to target retail users and institutional clients.

Crypto.com executives have described prediction markets as a deca-billion-dollar opportunity, with sports contracts offering enhanced mainstream adoption. Early internal data suggests robust demand, as existing prediction market activity has recorded stable growth in the past six months. OG is also offering significant signup bonuses to early adopters to supercharge its market entry.

We have tremendous momentum and expertise to establish OG as a market leader for consumers and have had excellent success with our prediction markets partners.

Nick Lundgren, CEO of OG

The dedication to compliance reflects Crypto.com’s recent history. In December 2025, the company decided to withdraw its offerings from several states, such as New Jersey, Nevada, and Ohio, after facing challenges from local regulators. Crypto.com argued that such a decision prioritized long-term regulatory relationships over costly legal fights. OG appears determined to solve these challenges, relying on its federal certification to avoid friction at the state level.