- Casino
- By State
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- Georgia
- Florida
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Massachusetts
- Maryland
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
- By State
- Slots
- Poker
- Sports
- Esports
BetMakers Technology Group Unveils Acquisition of RACELAB Assets
The new RACELAB assets hold tremendous potential for BetMakers, according to CEO Henson

BetMakers Technology Group announced that it has acquired assets of RACELAB, a leading international supplier of enhanced racing wagering products and technologies. According to the report, the former company will pay a total of AUD 1.5 million ($980,000) in cash with a clawback of up to AUD 500,000 ($326,000) dependent on key customer novation within 30 days.
The acquisition, BetMakers said, would add leading race forms, preview and statistics tech to its business. In addition, the company will secure access to RACELAB’s proprietary fixed odds pricing tech and associated algorithms.
The acquisition will allow BetMakers to potentially expand its services in the harness and greyhound racing sectors. The deal will also provide an ongoing partnership with SIS to develop products and services for the latter company’s client base.
Thanks to the deal, BetMakers will get access to RACELAB’s ProFORM and ODDS ENGINE solutions. The former provides premium informatics and enhanced content that will complement other critical BetMakers services. ODDS Engine, on the other hand, will further enhance the existing BetMakers pricing and trading capability and tools, bolstering the accuracy of betting markets and bringing new betting products into the mix.
The Unique Set of Assets Will Complement BetMakers’ Portfolio
BetMakers’ chief executive officer, Jake Henson, also commented on the matter, saying that his team is very pleased to have secured this “unique set of assets.” According to him, the new RACELAB assets hold tremendous potential for his company.
We have acquired market-leading technology that further broadens the capabilities of BetMakers’ racing ecosystem for both wagering operators and rights holders alike, across the globe.
Jake Henson, CEO, BetMakers
Henson added that his team is happy about the opportunity to add RACELAB operations to its existing global infrastructure. He said that the transaction is set to drive new revenues via his company’s existing sales channels.
Henson vowed to continue developing upon the strategic vision of both ProFORM and ODDS ENGINE.
We are very confident in our ability to deliver substantial value from this acquisition, and to contribute towards both revenue and earnings growth in FY25 and beyond.
Jake Henson, CEO, BetMakers
In a separate statement, BetMakers is currently considering an amendment to its platform and services agreement with Betr ahead of its acquisition by BlueBet Holdings.
Angel has a passion for all forms of writing, be it fiction or nonfiction. His curious nature gives him an ace up his sleeve when researching a new topic. Angel’s thirst for knowledge, paired with adaptability, always helps him find his way around.
Must Read
Business
August 29, 2025
CMA to Investigate Sportradar’s Merger with IMG Arena
Business
August 28, 2025
KKCG Offloads 4.27% Allwyn Stake
More Articles
Business
September 3, 2025
VIP Play Adds Gaming Industry Veteran Robert Rippee as Interim CMO

Business
September 2, 2025
Glitnor Group Secures EUR 55M Facility from HG Vora Capital
Business
September 2, 2025
Pine Sports and SharpSports Merge to Reach Greater Heights
Legal
August 29, 2025
A23 Challenges India’s Controversial Gaming Ban
Business
August 28, 2025
KKCG Offloads 4.27% Allwyn Stake
Industry
August 27, 2025
The Star Fails to Negotiate Covenant Waivers with Lenders
Industry
August 25, 2025
Team King Buys Saipan’s Imperial Pacific for $13M
Business
August 22, 2025
Hann Holdings Defers $236M IPO as Casino Markets Change