Bally Sports has unveiled a new partnership with the iGaming and sports betting company BetMGM. As per the deal, BetMGM will help Bally Sports to launch and operate its first sports betting program, Live on the Line, Powered by BetMGM. Live on the Line Will Let Bettors Discover What’s New in Sports The program is […]
Sinclair Broadcast Group announced plans to expand the broadcast of the Bally Sports regional sports network (RSN) channels with a direct-to-consumer (DTC) streaming in the first half of 2022. Already in Preparation for DTC Launch The plans were made public during the company’s first quarter earnings call after Sinclair CEO Chris Ripley told investor analysts […]
Sinclair Broadcast Group has taken the next steps toward the completion of the rebranding of its Fox Sports network. Starting this year, Sinclair will begin converting its Fox Sports channels to Bally Sports, the result of a partnership between the nationwide TV network owner and Bally’s Corp. that was announced earlier this year. New marketing […]