Stats Perform, an AI-powered distributor of sports data and solutions, announced that it has formed a major new tie-up with the Fédération Internationale de Football Association (FIFA). Under the new agreement, the former party will serve as the association’s inaugural official worldwide betting data and betting streaming rights distributor.
The Deal Covers Many Major FIFA Properties
As the first-ever official worldwide betting data and betting streaming rights distributor of the soccer governing body, Stats Perform will secure exclusive rights to distribute official betting data and live video streams for selected FIFA properties.
- These include the following:
- FIFA World Cup 2026
- FIFA Women’s World Cup Brazil 2027
- FIFA Futsal World Cup 2028
- FIFA Futsal World Cup 2029
- FIFA U-20 Women’s World Cup 2026 & 2028
- FIFA U-20 World Cup 2027 & 2029
- FIFA Intercontinental Cup (thru 2029)
In addition to that, the partnership provides Stats Perform with exclusive betting rights to thousands of matches across FIFA member association competitions under the FIFA+ umbrella.
Under the agreement, Stats Perform will use its acclaimed RunningBall team to collect and distribute official betting data at lightning-fast speeds. Partnering operators will be able to leverage said data to power their modelling, trading, settlement and in-play front-end use for the 2026 World Cup and the subsequent Women’s World Cup. At the same time, the Opta team will power sports betting clients with official player statistics, insights, livescores, and match trackers.
Last but not least, Stats Perform has been named as an official distributor of FIFA betting match video streams for the World Cup and Women’s World Cup and will distribute exclusive streams via its AI-powered Bet LiveStreams solution.
That’s not all, however, as Stats Perform’s integrity team will back FIFA’s integrity unit during FIFA+ events included in the agreement.
Data Specialist Joins Soccer’s Top Dog
Officials welcomed the partnership, which marks a huge opportunity for Stats Perform to cement its presence in the world of professional soccer. Carl Mergele, the company’s chief executive officer, hailed FIFA as the “pinnacle of the world’s biggest game.”
Our clients will be delighted we’re able to add FIFA competitions to our Opta and RunningBall official betting data portfolio, and our innovative, AI-enriched Bet LiveStreams service. We share FIFA’s vision to help the magic of the beautiful game be felt more deeply, by more fans, worldwide.
Carl Mergele, CEO, Stats Perform
FIFA was pleased to welcome Stats Perform as its first official worldwide betting data and betting streaming rights distributor. Romy Gai, the association’s chief business officer, said:
We are delighted to partner with Stats Perform, a global leader in sports data. This innovative partnership will create great opportunities to deliver official products for the benefit of the game and its fans.
Romy Gai, CBO, FIFA
Additional information about Stats Perform and its cutting-edge solutions is available on the provider’s official website.