Who Is Marcus Brennan?
Marcus Brennan along with two other partners founded BetBright back in 2013. What made the company unique was that they developed their own software, instead of making use of a third party. This way they were able to incorporate their dreams and visions directly into their business on their schedule and not a third party’s.
Marcus Brennan comes from a software development background, and having worked on a variety of platforms, from e-Commerce to airlines, and having launched multiple e-Commerce companies to success, it gave him the tools to scale strategically. Bringing this knowledge to the table, Brennan was able to identify shortfalls in the online gambling sector.
He believed that innovation was lacking in the online gambling market. His out the box thinking on the gambling sector has helped make his business a success.
Who Is BetBright?
BetBright is an online gambling platform developed in-house by Marcus Brennan and his team. They have grown from strength to strength by joining forces with the Punters Club to increase the customer base. He also offered the customers a chance to win their subscription fee back as a single free bet.
This platform has a few key features that have excelled it into the same ballpark as the seasoned competitors. With the development of their site, they kept handheld devices integration in the foreground. They have made the links for downloading their apps, clearly visible, as well as having designed BBTV, which allows for live streaming of races and other events. Overall the website has a clean and polished look and is easy to navigate.
BetBright’s online offerings include sports betting, an online casino, and in 2015 they further expanded their range by including virtual games. The company has also obtained a sponsorship from Cheltenham racecourse to include a number of their races on the platform.
At the end of January 2016, it was announced that Rich Ricci would be stepping in as the Executive Chairman of the company. The following year in August it was stated that Sarne Lightman, ex-Director of Pokerstars was the new Managing Director of Sportsbook and Casino.
All in all, BetBright is posed to excel as it heads into the future, thanks to the innovative thinking of its founder, and most importantly its in-house development. Every single one of their offers to its customers is online, making it easy to access from anywhere, anytime.