BC.GAME has confirmed that it has become the main sponsor for St. Kitts & Nevis Patriots, the Caribbean Premier League (CPL) championship winners in 2021.
The partnership will see BC.GAME’s logo prominently featured on the Patriots’ jerseys, along with in-stadium branding, and visibility throughout the official digital channels.
Multi-Faceted Partnership Designed to Boost BC.Game’s Global Footprint
BC.GAME and the Patriots will work on engaging with fans through various activations and initiatives elaborated by the two partners. The Patriots are a fairly young franchise, founded in 2015, only to end up winning the highest honor in competitive sports in 2021.
BC.GAME has welcomed the opportunity to further collaborate with a prominent local franchise, hailing the Patriots’ ability to engage with their fans and build a strong fan base. BC.GAME is also happy to sign this partnership at the beginning of the CPL, as it would ensure the best brand exposure.
Besides this, however, the company is similarly seeking to leave a lasting impact on local and diaspora communities. Commenting on this opportunity, BC.GAME CEO Jack Dorset had this to say:
“Becoming the Patriots’ Main Sponsor puts BC.GAME at the heart of the CPL action. The front-of-shirt position ensures our brand appears at the most important moments of the season. We will pair this visibility with interactive products and experiences that bring the matchday energy to our global online community.”
Striking Home with Caribbean Sports Fans
The partnership was welcomed on a similarly warm tone by Navneet Ganapathi, sponsorship head at St Kitts and Nevis Patriots. Ganapathi had this to say, commenting on the latest collaboration:
“We are excited to welcome BC.GAME as our Main Sponsor for the 2025 season. From jerseys to the stadium, from broadcast to social media, this partnership will deepen fan engagement and bring the energy of Caribbean cricket to a wider audience.”
BC.GAME is set to continue growing among sports communities, as the company’s operations have brought fans the opportunity to place a flutter on their favorite teams and players, leveraging its global expertise.